Strategic Planning

It is not the plan that takes a business to its next stage of growth.

It is execution.

It is the ability of leaders and teams to understand where they are going, why it matters, and what needs to happen next.

Many strategic plans fail for a simple reason.

The plan identifies what the company wants to achieve but never uncovers the issues that will prevent it from getting there.

An effective strategic planning process has six essential ingredients:

What will the business be able to do then that it cannot do now?

Without a compelling destination, it is difficult to align decisions, priorities, and resources.

The management team must agree that the desired result is both relevant and worth pursuing.

Without alignment, competing priorities quickly emerge.

People need permission to say what needs to be said without fear that ideas, concerns, or individuals will be diminished in the process.

The most important issues are often the hardest to discuss.

Every business has bottlenecks.

Some are found in systems.

Some are found in processes.

Some are found in leadership practices, communication, accountability, or decision-making.

It’s rarely found in one person or one department but it can sound like it.

The challenge is identifying which ones matter most.

Once the barriers are understood, the team can begin designing practical solutions that move the business toward its desired future.

A plan only creates value when people are ready to act.

Clear priorities, ownership, timelines, and accountability transform ideas into results. Organizational projects need leadership.

In our experience, strategic plans rarely fail because people lack commitment.

They fail because hidden constraints were never identified.

The business continues operating within the same limitations that created the problem in the first place.

That is why we focus on risks, uncover bottlenecks and compare to where you want to go. This is how we find leverage points.

When leaders understand the few issues that are having the greatest impact on performance, they can concentrate effort where it matters most and avoid spreading resources too thin.

The result is not simply a better plan.

The result is greater traction solving the right problems to remove road blocks.

If your last planning process produced a document but not the results you expected, let’s identify the risks and leverage points that will help move your business forward.

Lorraine McGregor

Co-Founder Spirit West Management

Lorraine leads strategic planning and implementation projects for companies across North America.

It starts with discovering what’s missing: What do you want to be able to do then that you can’t do now.

As a former member and board member of the Project Management Institute, she hasn’t met great plan yet she couldn’t turn into a powerful organizational project with a team ready to produce results.